Specializing in communication planning, regulatory information architecture, decision design, and high-precision visual systems.
Applied user research, regulatory information restructuring, interactive interfaces, and multi-stakeholder ecosystem mapping.
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A comprehensive phylogenetic visualization mapping biological lineage and taxonomy. Designed with multi-tier typographic hierarchy and precise color coding to make dense scientific relationships immediately legible.
A systemic information architecture and service design overhaul of the United States Postal Service Domestic Mail Manual. Restructured dense federal regulations, pricing matrices, and mail classification standards into modular, user-centered decision trees and intuitive reference tools for high-volume commercial mailers and postal staff.
An end-to-end service strategy and organizational transition framework guiding a community cooperative preschool through facility relocation and capacity expansion. Synthesized multi-stakeholder journeys, enrollment touchpoints, and volunteer operational blueprints into a sustainable, community-centered service model.
Interface and navigation architecture for major console releases at Treyarch, a subsidiary of Activision. Structured high-density tournament ladders, player rosters, and real-time statistics into clean, responsive head-up displays and menu trees.
An observational user research and service design analysis examining how students navigate Carnegie Mellon University's digital course directory. Employs cognitive task analysis and journey mapping to resolve friction between course discovery, prerequisites, and time-conflict resolution.
A typographic motion study exploring speech pacing, dynamic scale, and structural emphasis to reinforce narrative meaning through movement.
Interactive editorial translation of traditional illustration into dynamic digital exploration, preserving delicate watercolor textures while designing intuitive navigation.
Disciplined explorations in botanical color theory, measured architectural perspective, precision vector geometry, and structural light casting.
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An exploration of organic symmetry, tonal gradation, and botanical anatomy. Demonstrates controlled color transitions and edge definition for scientific and technical illustration.
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A measured perspective study analyzing interior volume, structural rhythm, and light casting, translating complex three-dimensional relationships into clean two-dimensional linework.
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A high-fidelity vector study exploring biological surface patterns, muscular contours, and anchor-point efficiency to achieve crisp visual clarity at any display resolution.
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An architectural vector exploration balancing sharp geometric structures against soft atmospheric winter gradients, maintaining strict visual hierarchy and depth.
I'm Jennifer Anderson, and I specialize in making complex ideas clear. My communication and information design work spans over two decades of interfaces, posters, brand systems, editorial and book design, illustration, and kinetic typography.
I designed game interfaces for Treyarch, a subsidiary of Activision, before going on to earn a Master of Design in Communication Planning and Information Design from Carnegie Mellon University. This built on a foundation in ethics and aesthetics from UCLA, along with my experience as a project manager in cutting-edge interactive media for major studios such as HBO and Warner Brothers. For over 25 years, I have focused on using design to clearly convey ideas to its intended audience.
Alongside communication and service design, I utilize emerging technologies such as LLMs to accelerate ideation and research synthesis while maintaining an uncompromising foundation in ethics and human judgment. Projects centered on education, learning systems, and community development hold a particularly meaningful place in my work. I partner with organizations and product teams on senior contract engagements spanning information architecture, communication planning, complex systems design, data visualization, branding, and specialized creative direction. If you have a project that requires both craft and clarity, I'd love to hear from you.